About Us

FRZA, derived from the spanish word fuerza, meaning strength, was created in 2021. FRZA was founded by Lizette Saenz, a Latina and daughter of immigrants who wanted that to be represented in this brand. FRZA is based out of Texas, woman owned, and was created for all strength and fitness enthusiasts. FRZA is focused on providing eco-friendly athletic apparel and giving back to communities and causes in need. We strongly believe that with FueRZA, we are capable of anything. 

Fuerza para todos. Strength for all.